2014 CPRS National Awards of Excellence

The 2014 CPRS National Awards of Excellence are now open!

cprsawardsofexcellence

These annual Awards are a much anticipated event for CPRS Northern Lights members.  It is an opportunity to have your work recognized not only by your colleagues within the chapter but by your peers throughout the province and right across the country.

Northern Lights member Cam McAlpine, APR of PRMedia Strategic Communications, has had his outstanding public relations programs and projects acknowledged with an Award of Excellence.

Established in 1962, the awards salute outstanding public relations campaigns, internal and external programs and tactics, and the dedication and contribution of public relations professionals like you. The awards also encourage continuous improvement in the practice of public relations. These awards are exclusive to CPRS members and are a tremendous source for profile and prestige for individuals and teams as they showcase Canada’s best public relations talent at work.

We encourage all CPRS Northern Lights members to submit their campaigns and programs for consideration — and with online submissions, entering has never been easier. There are 13 team/individual categories within the Awards of Excellence, plus student awards and major awards. The Awards of Excellence categories allow submissions to be judged against similar work and represent some of the key practice areas and tactics within public relations. The Major Awards are Canada’s most coveted public relations honours and highlight the achievements, dedication and contributions our members have made to the Society and the public relations industry.

Winners will be recognized at the Awards gala dinner on May 27, 2014 at the CPRS National Conference in Banff. Submissions must be received on or before March 21, 2014, 5 p.m. ET.  Visit www.cprs.ca/awards for more information.

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Lunch & Learn: Communicating for a national non-profit

Amy-webPlease join us on January 20 for our first Lunch & Learn of the New Year! Amy Erickson, from Canadian Blood Services, will be discussing the benefits and challenges of communicating for a national not for profit, including sticking within a specific branding model. She will discuss the Interior Drive for Life campaign, and other initiatives undertaken by Canadian Blood Services in Prince George. She will also talk about working collaboratively with partners such as Health Canada to ensure there is a consistent message.

Date: January 20, 2014
Time: 12pm-1pm
Where: Regional District of Fraser Fort George Boardroom (144 George St.) (Teleconference can be arranged; please request.)
Cost: $20 for members; $25 for non-members
Lunch: Provided
RSVP: by Thursday, January 16 by emailing cprsnl@gmail.com or on our Facebook event page.

About Amy Erickson:

Amy Erickson began her career as a student reporter for a local newspaper and has been telling stories ever since. After earning her degree from the University of Victoria Amy discovered BCIT’s Event Marketing program and set out to become an event planner. Eighteen months later, after opting to take an elective in wedding planning instead of sports marketing, she was offered a position in promotions with the Prince George Cougars Hockey Club. She has never planned a wedding, opting to marry in a 10-minute Las Vegas ceremony last year.

Amy joined Canadian Blood Services in 2012. She collaborates with local organizations, blood donors, volunteers and recipient families to promote blood donation. She is the former community leader for Mothers Against Drunk Driving and is currently a board member for the Kiwanis Club of Prince George.

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Let CPRS treat you this holiday season!

Special Offer  from CPRS National

Register for the CPRS National Summit before the end of the calendar year and CPRS will cover your transportation costs from the Calgary International Airport to the spectacular Fairmont Banff Springs Hotel. Use the special Brewster code you receive after registering in order to qualify for free shuttle transportation. Members of CPRS have two more months to take advantage of the extra early bird pricing which ends January 24, 2014.

Ascend - CPRS National Summit

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Christmas party & bottle auction

486352_10151329619291321_700565928_nIt’s that time of year again! Before we get busy with December parties, let’s get together to cheers a great CPRS year and celebrate the holidays!

Join us for an evening at the Twisted Cork in Prince George on November 29th. The evening will include a buffet style appetizer table in the back lounge of the restaurant, and we’ll hold our annual bottle auction. Bring a wrapped bottle (can be as nice or naughty as you like!) and we’ll auction each off! Half the proceeds will go back to our chapter to support professional development and half will go to the Salvation Army in Prince George.

Hope to see you all there!

Date: Friday, November 29
Time: 6:30pm
Cost: $18.95/person + tax + 15% gratuity (includes buffet-style appie table)
RSVP: by November 22 to cprsnl@gmail.com or on our Facebook event.
Don’t forget to bring a bottle!

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Lunch & Learn: First Nations Communications

On Friday, November 22, join us as our very own Shelly Burich and Kevin Brown will share their respective experiences working with First Nations.

Date: November 22, 2013
Time: 12pm-1pm
Where: Canada Winter Games Office Board Room (545 Quebec Street, Prince George) (Teleconference can be arranged; please contact Alyson Gourley-Cramer for details.)
Cost: $20 for members; $25 for non-members
Lunch: Provided
RSVP: by Monday, November 18 by emailing cprsnl@gmail.com or on our Facebook event page.

About the Speakers

Shell1Shelly Burich, in her role as Communications Manager for the Cariboo Regional District, interacts regularly with First Nations communities in the Cariboo and Chilcotin. Recently she handled the communications for both the St. Joseph’s Mission Residential School Commemorative project and was quite involved with the first ever Orange Shirt Day event which received national and global recognition. Whether through formal protocols, or less formal processes the CRD has developed excellent working relationships with many First Nations communities. Shelly will share best practices and lessons learned.

Shelly has been in the marketing and communications industry for almost 25 years. She received her undergraduate degree in social sciences from McMaster University and a diploma in marketing communications management from the BC Institute of Technology. Some of the positions she has held include the national manager of marketing communications for ADT Security Services, publicist for the Oakville Centre for the Performing Arts and holds the distinction of being named the first female media director in the CFL while with the Toronto Argonauts Football Club.

One of the highlights of her career includes being named the co-recipient of the Canadian Public Relations Society’s Don Rennie Memorial Award for Excellence in Government Communications along with colleague and Northern Lights Chapter President, Matt Wood.

kevinKevin Brown has worked with the Lheidli T’enneh and the McLeod Lake Indian Band as clients and with many other First Nations around Northern BC in various capacities.  He currently works as the coordinator for Lheidli Community Engagement Committee as well as providing communications and media support for the nation. Kevin will share his experiences, insights and lessons learned.

Kevin is President of Kevin Brown Communications or ‘KBC’ as it is known to his clients, family and friends. He has operated his ‘full-service’ award-winning public relations consulting practice since February, 2003 from his home in Prince George.

Mr. Brown currently provides services to clients in many sectors, including: First Nations, Beetle Action Coalition, bioenergy, community forest, pipelines, local government, property development, and others.

Kevin got his start in public relations in November 1993 when he worked for the provincial government as a regional communications officer. Prior to entering public relations, he spent over a decade in the media including CBC Radio News in Northern BC.

In 2010, the Canadian Public Relations Society honoured Kevin with its Diamond Jubilee Award for Mentor of The Year, and in 2012 Kevin was inducted into the CPRS College of Fellows.

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