Lunch and Learn March 24: Lindsay Cotter

“I’d love direct service to Abbotsford” …”If we had non-stop flights to Yellowknife, my grandparents would visit every summer.”…..”Why can’t we get to Cancun from Prince George without stopping in Vancouver?” “Why isn’t there a Tim Horton’s at YXS?”  These are just some of the comments brought to the Prince George Airport Authority on a regular basis.

With recent successes such as WestJet and Central Mountain Air offering non-stop service to Calgary, Pacific Coastal Airlines setting up shop in Prince George serving the Victoria market and CMA adding flights to Vancouver and Fort Nelson — what does it take to get new air service in a community? What is YXS up to? And how did they manage to accommodate an additional 15,000 people coming to Prince George for the 2015 Canada Winter Games? Join Lindsay for our next speaker series luncheon.​

2014/2015 Lunch and Learn Speaker Series

Tuesday, March 24 – 12 p.m.

Regional District of Fraser Fort George – Board Room

Members: $20          Non-Members: $25

R.S.V.P Required by March 20, 2015

Lindsay Cotter Biography

Born and raised in Kitimat, Lindsay is no stranger to Northern BC. After Lindsay Cotterattending the British Columbia Institute of Technology where she received a Diploma in Broadcast Journalism, Lindsay returned to her roots and started her career in a news room in Terrace. After nearly four years reporting and anchoring the nightly news for Northern BC residents, Lindsay moved to Prince George where she worked as a Promotions Director for Vista Radio and a Customer Service Representative for Central Mountain Air. It was at YXS where Lindsay got her first taste of the aviation industry. After three years running a news room in Prince George, Lindsay was still intrigued with the aviation sector. In 2011, Lindsay merged her passions and became the Marketing, Communications, Community Relations and Air Service Development Manager for the Prince George Airport Authority and hasn’t looked back since.

Heavily involved in her community, Lindsay spends a lot of her free time giving back to Prince George. ‎She sits on the Volunteer PG Board of Directors, is the Social Media Coordinator for Festival of Trees and is helping PG’s Relay for Life social media efforts.

When not at work, Lindsay can be found restoring furniture, baking and spending time with her family.

Live-streaming is available upon request. Please RSVP by Friday, March 20, 2014 via email or on the CPRS Northern Lights Facebook page

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Reflections on the 2015 Canada Winter Games

The 2015 Canada Winter Games have been a remarkable experience over the past two weeks in Prince George. At the heart of our Canadian Public Relations Society (CPRS) Northern Lights chapter is a willingness to work hard, to play hard, and to promote the communities and region we proudly serve. I think it is important to reflect the important roles CPRS Northern Lights members have fulfilled over the past two weeks, in the planning stages, and in helping create the bid that gave Prince George and northern B.C. the right to host these games. I would like to start with a heartfelt thank you to the members that were involved, through their work and/or volunteer opportunities, to help with the success of the 2015 Canada Winter Games.

Let’s start from the bidding process, as without the team that put the bid together, we would not be where we are today.  It was a dedicated group of people that collaborated and inspired residents of the City of Prince George and northern B.C. to get behind the bid. In that group were members of the CPRS Northern Lights team. I was not here for the bid process, however I remember Kevin Brown, one of our chapters founding members and the only CPRS Northern Lights inductee into the CPRS College of Fellows, telling me the story of the bid evaluation group being so impressed with our community spirit and venues. People even lined the streets of Prince George with signs, winter athletic equipment, and enthusiasm to show their support. Watching the video showing the excitement at the Kin Centre after Premier Gordon Campbell announced the Games were awarded to Prince George reminds us of the people that were involved early in the process to make this happen. It was the team that helped secure the bid and launch into the planning process for the next five years.

Throughout the five years leading up to the Games, the staff of the 2015 Canada Winter Games grew to include CPRS Northern Lights members and supporters. It was the communications and marketing team at the Games office that placed an important focus on working with the community and other communities in northern B.C. to make these games successful. Mike Davis and Alyson Gourley-Cramer have been strong members of CPRS Northern Lights, and continue to represent the chapter well in their endeavors.  It was also great to interact with members from other CPRS chapters that joined the Canada Winter Games public relations team for the Games and to hear about their local chapter activities. Something we do not take for granted is our membership does have options for professional development, and we want to continue to improve our offers. It is these people that worked long and hard hours, and helped lead many of the volunteer teams, to make sure these Games were as successful as they were. They have represented our chapter extraordinarily well on the national stage.  The entire team should be proud of what they accomplished.

Ribbon Cutting officially opening the Cariboo Chilcotin Coast display at the Canada Games Plaza.

Ribbon Cutting officially opening the Cariboo Chilcotin Coast display at the Canada Games Plaza.

I’d also like to recognize our membership who did not work for the 2015 Games, but were involved in their professional roles. These organizations included the Prince George Airport, Northern Health, Initiatives Prince George, the City of Prince George, the Regional District of Fraser Fort George, the Cariboo Regional District, UNBC, and many more. These organizations were able to find new, unique methods to reach out to their target audiences prior to the Games, and support Games activities.  They also placed a high value on legacy pieces, ensuring the opportunities created by the Games would live on in the community. One of the amazing initiatives was the creation of new mascots that helped organizations promote their brand during the Games, but also will be in the community for years to come. It is a unique and interesting way of engagement, and something I was very impressed with. It was likely not part of your job description to be part of the 2015 Canada Winter Games, but having all of the organizations in the community working collaboratively and finding ways to promote key areas of consideration helped improve the image of Prince George, northern B.C., and B.C. as a whole.  It was really exciting to see all of the initiatives that were developed and delivered.

Spirit the Caribou from Northern Health and Fraser the Moose from Tourism Prince George at Canada Games Plaza.

Spirit the Caribou from Northern Health and Fraser the Moose from Tourism Prince George at Canada Games Plaza.

It is easy to speak about the volunteers, and I think we need to recognize those who helped with the planning and those who helped during the Games (with some people wearing both hats). The Games were built on a foundation of volunteerism to support the great work by staff. The volunteers were responsible for forming a committee or being part of a committee that worked to ensure their functional area had a plan in place, and be involved in the execution of that plan. Most of these teams began meeting in 2013, giving their time to support an event that would showcase their region and communities in a positive light. We had CPRS Northern Lights members helping on the media team, the mascot team, the torch relay team, and many more! I would love to name everyone involved, but with the fear of missing someone I will withhold. It is great to see our membership involved, donating their time to help ensure our city and region was prepared for what was to come.

The second wave of volunteerism was during Games time. It was referred to as the sea of green – the mass of volunteers proudly displaying the green jackets and toques across the City of Prince George over the past two weeks. The CPRS Northern Lights chapter was extremely well represented in these jackets, willing to help in any way they can to ensure these games were successful. It was amazing to see everyone that donned the green jacket stepping up and make the commitment to our community and region, and in my opinion especially those from CPRS Northern Lights. It has been said by many officials during the Games, volunteerism is a key component of the Canada Winter Games, and the volunteers in Prince George showed what a strong team can accomplish.

Renee McCloskey volunteering with Nanguz the Fox from the 2015 Canada Winter Games.

Renee McCloskey volunteering with Nanguz the Fox from the 2015 Canada Winter Games.

In closing, I’d like to thank everyone that made these last two weeks, and five plus years of planning, extremely successful. This thank you goes out especially to the CPRS Northern Lights members who were involved wearing many different hats. You have once again shown the true commitment of CPRS Northern Lights members!

Jonathon Dyck

Acting President

Canadian Public Relations Society – Northern Lights Chapter

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CPRS Northern Lights Checks Out the 2015 Canada Winter Games Media Centre Tour and BCLC Live Music Stage

Join your fellow members of CPRS Northern Lights and members of the 2015 Canada Winter Games for a tour of the new Wood Innovation and Design Centre – the site of the media centre for the games. Following the tour, we will be heading to the 2015 Canada Games Plaza to enjoy the festivities including the great live music from headliner Tim Hicks, Madeline Merlo, and All Mighty Voice. The BCLC Stage host is Prince George’s very own DJ Ant. 
 
When: Thursday, February 26, 2015
Time: 6:00 p.m. 
Cost: Free!
 
Where:
Meet at the Wood Innovation and Design Centre 
5th and George Street
Prince George, B.C.
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Lunch & Learn: Move Up Prince George

Join us for our next Lunch & Learn session, where Christina Doll, Manager, Marketing and Communications for Initiatives Prince George, will talk about the new “Move Up Prince George” campaign!

Date: Friday, November 28, 2014
Time: 12pm-1pm
Where: Regional District of Fraser Fort George Boardroom (155 George St.)
Live streaming: Please indicate when responding if you wish to live stream the event. Further details about the live streaming will be distributed prior to the session.
Cost: $20/members; $25/non-members
Lunch: Provided
RSVP: by 12pm, Wednesday, November 26 by emailing cprsnl@gmail.com or on our Facebook event page.

About Move Up Prince George:
This campaign has been developed to increase the local population base by marketing opportunities in Prince George at a national level. Christina will discuss how this campaign was developed using the findings in the Workforce Intelligence Study commissioned by IPG and made public in the spring of 2014. She will share how the campaign was developed, how it is being marketed and how its success will be measured over the long-term.

About Christina Doll:Christina Doll
Christina was born and raised in Prince George and has worked in media and communications in the city for eight years. She graduated from the University of Northern British Columbia in 2005 with a Bachelor of Arts in English and also holds a Diploma of Technology in Broadcast Journalism from the British Columbia Institute of Technology and a Diploma in Public Relations from the University of Victoria.

In her current role at Initiatives Prince George, Christina is responsible for internal and external communications, media relations, social media strategy development and management, website management, advertising and video production.

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Lunch & Learn session with Dave Conway

Join us for our next Lunch & Learn session, where Dave Conway will share his experience with public communication during the environmental assessment joint review panel public hearing process for the B.C. Hydro Site C Clean Energy Project.

Date: October 17, 2014
Time: 12pm-1pm
Where: Regional District of Fraser Fort George Boardroom (144 George St.)
Live streaming: Please indicate when responding if you wish to live stream the event. Further details about the live streaming will be distributed prior to the session. The live stream for this session will be free, and there will be a fee associated with future sessions.
Cost: $20 for members; $25 for non-members
Lunch: Provided
RSVP: by 12pm, Wednesday, October 15 by emailing cprsnl@gmail.com or on our Facebook event page.

About Dave Conway

Dave ConwayDave Conway is a long time resident of Prince George and has worked in the North for 30 years. He is a graduate of UBC with a bachelor’s degree in Education.

Dave worked for ICBC in Prince George for 17 years; the final 10 years as ICBC’s Manager for Road Safety/Loss Prevention. He began working with BC Hydro in 2001 as the Northern Community Relations Manager. Dave started working on the Site C project in 2007 as the projects community relations manager with responsibilities for regional / local government relations; issues management and media relations.

In his spare time Dave enjoys travel, playing racquet sports and golf.

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